|Associated acts||Duran Duran|
Brad Elterman is an American photographer, whose work has included Duran Duran photography.
Brad's career started with a borrowed camera at the age of 16. His first photo, of Bob Dylan performing onstage, was published in 1974.
That lead to endless nights of covering the rock scene in Hollywood encompassing pop, punk and rock bands including Joan Jett and The Runaways, Rod Stewart, David Bowie, the Sex Pistols, Kiss, Queen, Blondie, the Ramones, the Bay City Rollers, Abba, Boney M, Kenny Rogers, The Who, Leif Garrett and Michael Jackson.
In 1980 Brad formed one of the first Los Angeles-based photo agencies, California Features International, Inc. which specialized in providing celebrity coverage to magazines and newspapers worldwide. Some of the magazines that Brad contributed to include:US: Creem, Circus, Rolling Stone, People Magazine, Hit Parader and Phonograph Record Magazine.
In 1981 Brad was a big Duran Duran fan. He read about them in the European press and of course, heard their records on the radio. A couple of days before their debut showcase at the Roxy, Los Angeles in 1981, he called up their road manager at the Hyatt House (also known as the Riot House) and asked for a photo session. He arranged to met the band at the hotel pool. Brad writes on his website that Duran Duran did not have a clue about getting around in Los Angeles; so, he piled them into his old Mercedes and gave them a tour of the Sunset Strip. Adding that the photo session was amazing and John Taylor made sure that he was on the guest list for the gig that evening.
The following year, Andy Taylor got married at the Chateau Marmont Hotel and Brad joined the occasion with camera in hand.
In 1992 Brad co-founded Online USA, Inc. one of the first Digital Photo Agencies employing some of the finest American and British photo-journalists, again specializing in photos of celebrities. Online USA was subsequently purchased by Getty Images in 2000, in a deal that CBS MarketWatch called "the deal of the day". Brad remained with Getty Images as a consultant for a year following the sale.
The last couple of years Brad has been busy organizing his archives and doing select photo exhibitions in Los Angeles, Switzerland and in the winter of 2010 at Tabloid Museum, Tokyo.
In 2011 Brad released a coffee table book, Like It Was Yesterday published by Seventy Seven Press LLC and printed by Toppan of Japan.